Resources

Data Sheet

Openprise Data Marketplace

Learn how you can eliminate complexity in importing, normalizing, and managing data from multiple data third-party providers.

Topics: Openprise 101

Guides and Reports

Download the Marketo Data Governance Template

Download this free spreadsheet to help you outline the agreements among your Marketo stakeholders

Topics: Best PracticeDownloadIndustrySolutions

Guides and Reports

Download the Salesforce.com Data Governance Template

Download this free spreadsheet to help you outline the agreements among your Salesforce.com stakeholders.

Topics: Best PracticeDownloadIndustrySolutions

Webcast

10 Best Practices to Improve Marketing & Sales Data Quality

10 Best Practices to Improve Marketing & Sales Data Quality

Topics: Openprise 101Solution BriefVideo

Guides and Reports

How to Build a Business Case for Data Management

Learn how to build a business case for why you need to invest in a data management program.

Topics: Data CleansingData HygieneData Segmentation

Openprise Demo

Openprise Demo

See first hand how Openprise analyzes, cleans, enriches, and unifies marketing and sales data.

Topics: Openprise 101

Demo

Data Management Demo for the Salesforce Stack

See a demo of Openprise working together with the Salesforce Stack: Salesforce, Pardot, and Quip.

Topics: Openprise 101

Case Study

Torani Adds Flavor to Their Partner Relationships with a Premium Ingredient: Data

Learn how Torani used Openprise to clean and dedupe their distributor data in Salesforce.com and Desk.com

Topics: Data CleansingData HygieneData SegmentationIntegration

Guides and Reports

How to Get Your Data Ready for Account-Based Marketing

Get Your Data Ready for ABM

Topics: Download

Free Offer

Free Data Fields

We'll give you Job Function and Job Level fields for your entire database for free.

Topics: Data Segmentation

Guides and Reports

Data Automation Buyer’s Guide

Discover the key capabilities you need in a data automation solution, and an easy-to-reference checklist to help you evaluate the vendors.

Topics: Data Segmentation

Guides and Reports

How to Cleanse, Build, and Refine Your MarTech Databases

In this guide, we'll show you how to cleanse, build, and enrich your databases.

Topics: Data CleansingData HygieneData Segmentation

Guides and Reports

The 2016 MarTech Data Report

The first annual report focused on sales/marketing ops and demand gen data management from Openprise.

Topics: Data CleansingData HygieneData Segmentation

Video

Openprise – SaaS Data Automation Application

What Openprise Does & How It Works

Topics: Openprise 101

Data Sheet

Data Automation For Sales And Marketing Operations

Do­-it­-yourself data automation solution for sales and marketing operations

Topics: Openprise 101

Guides and Reports

The Practical Guide to B2B Segmentation

Congratulations! You have invested in a Customer Relationship Management and a Marketing Automation platform.

Topics: Data Segmentation

Guides and Reports

2015 Data Hygiene Report

Insights from SiriusDecisions, Openprise, RingCentral, and More

Topics: Data CleansingData HygieneData Segmentation

Tutorial Video

Quick Start & Basic Concepts

Openprise 101 - Tutorial on how to get started quickly with Openprise and introduction to basic concepts

Topics: Openprise 101Product Tutorial

Tutorial Video

How to Define A Data Source

Tutorial on how to create a Data Source to import data from Google Drive.

Topics: Openprise 101Product Tutorial

Tutorial Video

Data Pipeline and Rules – Clean-up

Tutorial on how to create a Data Pipeline with Data Rules to clean data, using examples for de-duplication, normalization, and inferring data.

Topics: Openprise 101Product Tutorial

Tutorial Video

Job Title Segmentation

Tutorial on how to create segmentation of job level and job function using job title data. Review technical challenges and how to over come them.

Topics: Data SegmentationProduct Tutorial

Tutorial Video

Phone Number Normalization

Tutorial on how to use Openprise rules to clean and normalize phone number data to international, national, and E164 formats

Topics: Data CleansingProduct Tutorial

Tutorial Video

Define Data Set with Security Controls

Tutorial on how to create and configure Data Set to share data with fine grained security control.

Topics: Openprise 101Product Tutorial

Tutorial Video

Self-Service Process Rules

Tutorial on how to create self-service process rules to detect events and patterns in data to trigger workflow actions.

Topics: Openprise 101Product Tutorial

Cook Book

Contact/Lead Cleansing 101 – Cook Book

Cook Book on how to create Openprise Data Rules to clean contact data

Topics: Data Cleansing

Cook Book

Continuous Data Management (Salesforce.com Example) – Cook Book

Cook book on how to set up closed-loop continuous data management for Salesforce.com

Topics: Integration

Cook Book

Lead Segmentation 101 – Cook Book

Cook book on how to segment marketing leads by job function, job level, company revenue, and number of employees

Topics: Data Segmentation

Cook Book

Clean and Normalize Company Name – Cook Book

Cook Book on how to clean and normalize company name data and generate a company-alias master list

Topics: Data Cleansing

Cook Book

Parse And Validate Unstructured Contact Data – Cook Book

Cook book on how to parse people, company, and address data from unstructured text block, leveraging Google Places API

Topics: Data Cleansing

Cook Book

Merge Lists – Cook Book

Cook Book on how to create Openprise Data Rules to merge two large lists

Topics: Data Cleansing

Cook Book

Importing Data From Marketo – Cook Book

Cook book on how to set up a Data Source to import lead and activity data from Marketo marketing automation platform

Topics: Integration

Cook Book

Importing Data From Pardot – Cook Book

Cook book on how to set up a Data Source to import data from Salesforce Pardot marketing automation platform

Topics: Integration