What is Openprise?
The Openprise Data Orchestration Platform solves the garbage-in/garbage-out problem. It automates critical data management processes including data onboarding, cleansing and enrichment, data unification across systems, and data delivery.

Data-Driven Marketing
• Segmentation
• Personalization
• List Loading
• Lead Deduplication

Segment your leads by the Job Function, Job Level, Industry, and even Buyer Persona!
Personalize email offers by demographic and firmographic attributes. No more generic emails.
Automate list loading - No more painful, manual processes!
Systematically merge all your dupes to make attribution and lead scoring work.

Data-Driven Sales
• Lead Routing
• Lead-to-Account Matching
• Lead-to-Contact Conversion
• Contact Enrichment
• Account Coverage Heatmaps

Route leads correctly the first time, by geographic, named account, product interest, and more!
Automatically match leads to accounts for accurate lead routing and reporting.
Systematically convert leads to contacts. No more cleaning up after sales. You're not their mom!
Account coverage heatmaps let you know how well you've engaged the right contacts at key accounts.

Data-Driven Support
• Data Append
• At Risk Customer Alerts
• Standardization
• Data Enrichment

Synchronize users in help desk with contacts in CRM
Monitor and alert for at-risk customers
Get a 360-degree view of the customer by linking data from your help desk, CRM, marketing automation, financial, and ERP systems.
Monitor case history and product usage logs to detect at-risk customers and minimize churn
Detect up-sell opportunities and trigger CRM tasks or marketing campaigns for real-time follow-up

Data-Driven Anything
• Data Onboarding
• Data Cleansing
• Data Enrichment
• Data Normalization

Automatically onboard data from dozens of 3rd party data providers while adhering to your standards.
Clean your data in real time, so it's always in pristine condition.
Enrich your leads and contacts with critical fields like Job Function, Industry, and Job Level.
Normalize all your key fields to your specifications, not your data providers'.

Data-Driven Marketing
Segmentation
• Personalization
• List Loading
• Lead Deduplication

Segment your leads by the Job Function, Job Level, Industry, and even Buyer Persona!
Personalize email offers by demographic and firmographic attributes. No more generic emails.
Automate list loading - No more painful, manual processes!
Systematically merge all your dupes to make attribution and lead scoring work.

Data-Driven Sales
• Lead Routing
• Lead-to-Account Matching
• Lead-to-Contact Conversion
• Contact Enrichment
• Account Coverage Heatmaps

Route leads correctly the first time, by geographic, named account, product interest, and more!
Automatically match leads to accounts for accurate lead routing and reporting.
Systematically convert leads to contacts. No more cleaning up after sales. You're not their mom!
Account coverage heatmaps let you know how well you've engaged the right contacts at key accounts.

Data-Driven Support
• Data Append
• At Risk Customer Alerts
• Standardization
• Data Enrichment

Synchronize users in help desk with contacts in CRM
Monitor and alert for at-risk customers
Get a 360-degree view of the customer by linking data from your help desk, CRM, marketing automation, financial, and ERP systems.
Monitor case history and product usage logs to detect at-risk customers and minimize churn
Detect up-sell opportunities and trigger CRM tasks or marketing campaigns for real-time follow-up

Data-Driven Anything
• Data Onboarding
• Data Cleansing
• Data Enrichment
• Data Normalization

Automatically onboard data from dozens of 3rd party data providers while adhering to your standards.
Clean your data in real time, so it's always in pristine condition.
Enrich your leads and contacts with critical fields like Job Function, Industry, and Job Level.
Normalize all your key fields to your specifications, not your data providers'.

Data-Driven Marketing
• Segmentation
• Personalization
• List Loading
• Lead Deduplication

Segment your leads by the Job Function, Job Level, Industry, and even Buyer Persona!
Personalize email offers by demographic and firmographic attributes. No more generic emails.
Automate list loading - No more painful, manual processes!
Systematically merge all your dupes to make attribution and lead scoring work.

Data-Driven Sales
• Lead Routing
• Lead-to-Account Matching
• Lead-to-Contact Conversion
• Contact Enrichment
• Account Coverage Heatmaps

Route leads correctly the first time, by geographic, named account, product interest, and more!
Automatically match leads to accounts for accurate lead routing and reporting.
Systematically convert leads to contacts. No more cleaning up after sales. You're not their mom!
Account coverage heatmaps let you know how well you've engaged the right contacts at key accounts.

Data-Driven Support
• Data Append
• At Risk Customer Alerts
• Standardization
• Data Enrichment

Data-Driven Anything
• Data Onboarding
• Data Cleansing
• Data Enrichment
• Data Normalization

Automatically onboard data from dozens of 3rd party data providers while adhering to your standards.
Clean your data in real time, so it's always in pristine condition.
Enrich your leads and contacts with critical fields like Job Function, Industry, and Job Level.
Normalize all your key fields to your specifications, not your data providers'.
Why Buy Openprise?
Boost Campaign Performance
Better segmentation, personalization, and routing mean more new opportunities.
Simplify Your MarTech Stack
Eliminate complexity by replacing dozens of point solutions.
Save Money
Cut hundreds of hours of manual effort & shrink your database to save on licensing fees.
Unlock the Potential of Your MarTech Investments
Data-driven technologies need great quality data. Openprise delivers!