Marketers often have a hard time knowing where to invest their budgets because of poor attribution data, leading to missed opportunities and poorly performing campaigns.
Overcome these challenges with an automated marketing attribution solution that removes dirty data and gives a clear picture of campaign performance.
Gain new insights on where to make your next marketing investments using Openprise intelligent campaign attribution.
Growth leaders trust Openprise to accelerate their pipelines
See the most accurate view of campaign performance
Leave behind the old “garbage-in / garbage-out” method of data processing; instead, start using records that are automatically normalized, deduped, and segmented before you even begin modeling.
Customize attribution models to fit your business needs
Experiment using as many models as you need in a safe space without impacting production CRM or marketing automation systems, all while using any number of additional integration options to fulfill business requirements.
Get into the weeds with in-depth attribution reporting metrics
Learn how each touch moves deals through the pipeline and connect to a multitude of data sources for better reporting through the API Factory.
“We can see a top-down funnel that shows the touchpoints, and we can examine the effectiveness of individual touchpoints as well as the speed and close rate.”
Josh Ren, director marketing operations, Netskope