B2B Agile CDP Data Platform | CDP Automation

Everyone wants to better understand their customers, but traditional B2B CDP platforms haven’t helped much. Many take way too long to implement, lack the flexibility to take on new challenges, and they often struggle with unifying data from multiple sources. The world needs a better approach.

That’s why we created Openprise Agile CDP data platform—the industry’s first B2B CDP built on a RevOps automation platform. Openprise Agile CDP helps you to go live faster, respond to new requirements quickly, and get that elusive 360-degree customer view without all the struggles of traditional CDPs.

Go live and deliver value in 90 days with Openprise Agile CDP

Unlike other CDPs that can take nine to 18 months to deliver any value, if at all, Openprise has been optimized with all the best practices, business logic, and data that companies need to start delivering value fast. So you’ll see a faster time to value with lower risk.

You’ll gain new insights in a matter of weeks to produce more effective campaigns that deliver more revenue.

Deliver 90 day value CDP buying center coverage

Openprise’s CDP automation tool delivers new insights, like showing how different buyer personas at key accounts have engaged with your content.

Deliver 90 day value CDP buying center coverage snapshot

Easily create new apps without any coding. For example, rolling up activity across all your Salesforce leads and contacts into a global view of each of your key accounts.

Future proof CDP key account activities snapshot

Future-proof your CDP initiative with a flexible platform that lets you easily create targeted, custom apps

“One size fits all” doesn’t apply to B2B CDPs. Rather than take a monolithic, “boil the ocean” approach, Openprise lets you quickly create custom apps for each of your teams to address specific challenges, like apps to do advanced segmentation, attribution, upsell and cross-sell, and apps for key verticals.

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Only the Openprise RevOps Automation Platform provides all the components you need to:

Easily automate new business processes using the Openprise no-code orchestration platform.
Package up a business process into an API you can use anywhere.
Create web-based UIs and Chrome extensions for your users.

With the Openprise Agile CDP, you’re ready to take on whatever big challenge your company faces next.

A 360-degree customer view only comes with great quality data—Openprise delivers

Data quality is in the DNA of all Openprise solutions. Openprise Agile CDP is built on the Openprise RevOps Automation Platform, which automates hundreds of processes.

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Data cleansing
Data enrichment from more than 20 vendors in the Openprise Data Marketplace
Normalization
Dedupe
Lead-to-account matching

Openprise Agile CDP includes all the capabilities Openprise has developed over the years to improve data quality in tools like Salesforce, MS Dynamics, Marketo, Eloqua, and Pardot, so you’ll always get the crystal-clear 360-degree view that every marketing and sales team needs.