Openprise API Factory

API Factory restores CRM performance and usability

API Factory fixes data quality issues at the source

Only API Factory lets you create custom API wrappers to perform data quality, deduplication, and validation tasks before introducing the data into your CRM. Openprise serves as a “data firewall” that:

• Prevents bad data from entering your CRM, unifies data from multiple sources, and prevents duplicates.
• Lets you set up a single data standard and cleaning process across all the applications across your enterprise.
• Delivers built-in security, throttling, high availability, and zero downtime.

There’s no limit to what you can do with API Factory

Any process that you can automate in Openprise, you can make into a custom API. Here are just a few examples of what you can do:

• Segment contacts from the Eloqua Program Canvas.
• Route leads with a Salesforce trigger.
• Enrich leads in Marketo using Webhooks.
• Create multi-vendor enrichment services.
• Match to an account with a clean account master.
• Streamline the free trial sign-up process.
• Create custom logging/archiving services.
• Add security and governance to app APIs.
• Launch enterprise data services.