For many years, RevOps has made bigger and bigger investments in technology and data to continue to drive better GTM results, but that equation doesn’t work anymore.
Business results are falling far short of expectations:
46%Report dissatisfaction with attribution insights
Report dissatisfaction with attribution insights
57%Lack confidence in lead routing accuracy
Lack confidence in lead routing accuracy
42%Experience underutilization of RevTech stack capabilities
Experience underutilization of RevTech stack capabilities
The new normal: diminishing performance

Since 2015, companies have increased spending by more than 75% on marketing and sales technologies and on the data that feeds them. But these investments haven’t paid off, and companies now see diminishing returns. This is the RevTech Performance Gap.
The Openprise RevOps Automation Platform™ closes this gap by automating critical RevOps processes to break down silos and align sales and marketing professionals and their technologies to deliver explosive growth. Openprise revenue operations software is a single, no-code platform that lets you:
- Simplify your RevTech stack.
- Respond faster to changes in your market.
- Scale up operations to achieve your revenue goals.
Marketing automation
- Automatically onboard data
- Determine campaign attribution
- Automate custom processes
Sales automation
- Route leads and assign accounts
- Score accounts and leads
- Structure account hierarchies
- Define “account carves”
- Plan territories
- Register partner deals
Learn more about RevOps automation
