How to make Marketo your enterprise PLG growth engine
Bring together product data with Adobe Marketo to power smarter PLG motions, accelerate enterprise sales, and apply the playbooks and metrics that win.
Turn Marketo into your PLG growth engine
Merge product data, orchestrate customer journeys, and push top cohorts to your CRM. No rebuilding. No disruptions.
Unlock Marketo to fuel your PLG funnel
Route engaged users into sales-ready cohorts with clear handoffs to SDRs
Learn how to set up a scalable PLG architecture with a warehouse, decision layer, and Marketo orchestration
Use real-time insights and ML to improve customer journeys, cut churn, and guide SDRs to top accounts
Discover how to overcome Marketo limits with APIs, custom objects, and flows
Gain a clear method to build privacy and consent governance across product, CRM, and MAP systems