MOpza25 Session Replay

How Palo Alto Networks built a high-speed enrichment engine

In this MOpza25 session, learn how Palo Alto Networks tackled the challenge head-on with automated list loading, smarter enrichment workflows, and a sharp focus on ROI.

You’ll learn:

• How to automate list ingestion from multiple sources to reduce time-to-lead
• Best practices for enrichment vendor evaluation—how to measure and assess ROI, transparency, and scalability
• How to track enrichment ROI, from cost-per-match to conversion impact