MOpza25 Session Replay
How Vimeo built a composable MAP to unlock PLG and enterprise growth
In this MOpza25 session, learn how Vimeo rebuilt its GTM tech stack with Openprise, MessageGears, and Salesforce to bridge the gap between freemium users and enterprise growth.
You’ll learn how to:
- Design a modular, PLG-ready marketing automation stack
- Spot “enterprise intent” within freemium user data
- Unify user, buyer, and contract data for better targeting and scale
