The Openprise Data-Driven Marketer of the Year Awards (“The Drivers”) are a celebration of professionals that have demonstrated excellence in data-driven marketing and sales.

The Categories

The Driver Awards are comprised of five categories:

ABM Excellence

Account-Based Marketing can’t succeed without good data. This category is dedicated to sales and marketing professionals behind ABM programs that shine.

Best Data Foundation 

This category is dedicated to sales and marketing professionals who have done an exceptional job transforming their data through cleansing or enrichment to provide a solid foundation for important business processes such as scoring, routing, segmentation, or attribution.

Bridging Data Silos

This category recognizes sales and marketing professionals who have excelled at integrating data from multiple sources and created order from chaos.

Greatest Business Impact

This category is dedicated to sales and marketing professionals that have dramatically improved marketing or sales business processes to directly affect the performance of their organizations.

Outstanding Business Acceleration

This category is dedicated to sales and marketing professionals who made data improvements behind the scenes that resulted in pipeline acceleration. Some examples include faster and more accurate lead routing, precision segmentation, and improved scoring.

Openprise Awards

Please apply by 5 pm Pacific, April 30, 2019.


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Careers

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