2024 State of RevOps Survey

The top 3 problems facing RevOps today

1. Most orgs don't have a RevOps department

Only 1 in 3

B2B companies have a formal RevOps department

2. We don't trust our data

80%
of ops pros consider clean
customer and prospect data essential

but only

9%
reported that they were very
satisfied their data was clean

3. Go-to-market teams are not alligned

58%

Are unable to report that sales and marketing are aligned or collaboratively manage their data

11%

Report that sales and marketing manage different data

without any way of knowing if it is accurate or complete

For more insights download the full report