Build self-service GTM apps without writing code

Give your team custom apps to search, report, and act on go-to-market data, built by Ops in hours, not by engineering in quarters. Your data, your apps, your rules.

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The problem

Your team needs data from systems they can't access, so every request lands on you: list pulls, account lookups, one-off reports. You're the bottleneck, not the builder.

The Openprise solution

App factory is a custom interaction layer on your Openprise data. Now you can give stakeholders access to data without giving them access to the system. No code, no extra licenses.

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Business impact

Rimini Street replaced ad-hoc Ops tickets with self-service apps. Result: 108 hours per week saved and 40 fewer tickets weekly across their Ops org.

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What you can build

App Factory includes six purpose-built app types. Each one connects directly to your clean, orchestrated data, so your team builds exactly what they need without waiting on IT.

Search & edit

Query, filter, and update records across systems. Use for prospecting portals, data quality analysis, or giving campaign teams direct access to account data.

Dashboard

Visualize orchestrated data and monitor processes. Use for executive dashboards, data quality reports, and ABM target account reporting.

Form

Let users submit structured data requests. Use for new account creation requests, campaign requests, or any workflow that starts with a user input.

List loading

Give internal or external users a simple interface to upload lists into your systems, without needing a platform license or Ops team involvement.

Composite

Combine multiple apps into one unified experience. Teladoc Health uses composite apps to monitor lead-to-account matching, routing errors, and assignment in a single view.

Targeted enrichment

Show users the enrichment potential for key attributes before running a full enrichment pass. Helps your team prioritize which records to invest in.

Built by Ops teams like yours

See how enterprise teams use App Factory to stop fielding tickets and start building systems.

“We used to solve for these problems with custom code and our own enterprise data warehouse and SQL. What's great about Openprise is: if I got laid off or hit by a bus tomorrow, someone else could come in and see what was built. It's in layman's terms. It doesn't take one person who only knows the systems.”

Cortney Lassetter

Director of Marketing Operations, Health Catalyst

“When a new marketing program comes along, we just add another line of data and Openprise processes that into Marketo and Salesforce,”

Mitch Janning

Former Sr. Manager of MOps, Vimeo

Check out the Openprise App Factory Idea Book.

See real examples of self-service apps built by Ops teams: list upload portals, error dashboards, data search tools, and more. Get inspired by what your team could build in a single afternoon.

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Questions

How long does it take to build an app?

Most teams build and deploy their first app in a few hours. The no-code builder means your Ops team starts creating immediately, without waiting for engineering resources or a development sprint. If you can define the data and the logic, you can ship the app.

Is App Factory secure for enterprise use?

Yes. App Factory inherits the same enterprise-grade security as the full Openprise platform: SOC 2 Type II, ISO 27001, and GDPR compliant. Your data stays inside your Openprise environment. Role-based access controls let you define exactly who sees and edits what.

Can we start with one app and scale later?

Absolutely. Most customers start with a single use case, like a list upload portal or an error-monitoring dashboard, then expand as their team sees the value. Customers often start small and add multiple self-service apps across their entire Ops org over the course of several months.

Does our team need technical training?

If you can write IF/THEN logic, you can build in App Factory. The interface uses the same no-code recipe structure as the rest of Openprise. Your Customer Success team will walk you through your first build and help you scale from there.

What integrations does App Factory support?

App Factory connects to every system Openprise integrates with: Salesforce, HubSpot, Marketo, Eloqua, Snowflake, and dozens more. Your apps pull live data from your connected systems, so the information is always current, not a static export.

Need more help?

Get in touch with our team today.

Ready to stop being the help desk?

See how App Factory turns your Ops team from ticket-takers to system builders.

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