New Survey from Openprise Uncovers Gaps Preventing RevOps Teams from Delivering on Integrated Approach to Marketing and Sales
Openprise RevOps Reality Check Survey Finds More than Half of RevOps Teams Struggle to Create an Efficient Pipeline
- 58% of respondents aren’t confident in their organization’s ability to accurately deliver an inbound lead from a marketing program to the right salesperson.
- Only 34% were very confident in their organization’s data onboarding and list loading processes.
- 56% of respondents aren’t confident their organization can properly segment their prospective databases.