SPEAKERS

Marketing ops leaders come together to share the wins, the faceplants, and the strategies they swear by.
Only at MOpza and Open25.

Ali Rastiello

Fractional VP Demand Marketing & RevOps Advisor, GTM Edit

Ali Rastiello is a seasoned B2B marketing and revenue operations leader with over 20 years of experience building scalable growth engines for high-growth tech companies. For the last 15 years, she’s specialized in orchestrating integrated campaigns, aligning sales and marketing, and designing Martech stacks that drive measurable pipeline impact. As one of Marketo’s first 500 customers, Ali was an early pioneer of modern marketing automation, advocating for clean data, streamlined processes, and tech ecosystems that accelerate growth. Throughout her career, she’s helped companies transform complexity into clarity, delivering repeatable revenue and empowering teams to thrive.

Chaitra Shivram

Marketing Operations Manager at Nutanix

Accomplished Marketing Operations Manager with extensive experience designing and optimizing marketing processes that drive pipeline growth and revenue impact. Adept at managing the full lead lifecycle, implementing funnel, attribution models, and ensuring data quality through advanced database operations. Experienced in leading cross-platform integrations and developing automation to scale campaign execution. Recognized for driving process improvements, fostering cross-functional collaboration, and enabling marketing teams to achieve measurable results through operational excellence and technology innovation.

Cortney Lassetter

Director, Marketing Operations, Health Catalyst

Cortney Lassetter is a data-driven marketing leader with over 16 years of experience driving business growth through integrated strategies and operational excellence. As Director of Marketing Operations at Health Catalyst, she optimizes marketing performance by ensuring seamless integration of processes and Martech systems to accelerate revenue growth. Cortney specializes in demand generation and aligning multichannel campaigns to enhance customer acquisition, retention, and engagement. Her passion for clean data and scalable marketing systems makes her a critical driver of revenue-focused initiatives.

David York

Founder at DRGN Studios / Growth Ops / AI & Agentic Marketing

David brings over 20 years of hands-on experience in corporate marketing, sales enablement and business strategy. He has worked across industries with over 100 enterprise organizations to identify, design and implement strategic solutions in the areas of marketing, sales, and customer service.
David possesses the rare blend of strategic thinking, creative problem solving and technical acumen that allows him to identify the unique challenges holding organizations back, design solutions that will have a positive impact on revenue and follow them through to successful implementation.

Ed King

Founder & CEO, Openprise

Ed King is the founder and CEO of Openprise. He’s been building stuff as far as he can remember. Prior to founding Openprise, Ed was VP of Marketing and Product Management at companies including Axway, Vordel, Qualys, Agiliance, and Oracle. He deployed Marketo three times before doing it again at Openprise. Each time he was handicapped by poor data quality but no more!

Jackson Mattox

Senior Manager Marketing Operations, Cockroach Labs

Jackson Mattox is a Senior Marketing Operations Manager at Cockroach Labs with 7+ years of experience in marketing attribution, automation, and revenue operations. He has led data-driven initiatives at Apprentice.io, QGenda, and NCR, building scalable systems that align marketing with business growth. Known for his technical skills and strategic approach, Jackson helps organizations maximize ROI and operational efficiency.

JD Nelson

Sr Manager, Marketing Operations

JD is a seasoned Marketing Operations professional with over 20 years of experience driving operational excellence and optimizing marketing efforts. For the past 6 years, JD has been instrumental in leading the B2B Operations team at Vimeo, where he has successfully implemented strategies to streamline processes, improve efficiency, and maximize marketing impact.

Joe Giacalone

Senior Manager, B2B Marketing Operations, Teladoc Health

Joe Giacalone is the Senior Manager of B2B Marketing Operations at Teladoc Health, where he leads the strategy and execution of scalable marketing systems and processes. With eight years of experience in operations—Joe has built deep expertise across industries including healthcare, cybersecurity, media technology, and the broader tech sector.

He is highly experienced in Marketo and Salesforce, having administered both platforms, and has also worked extensively with HubSpot. Joe’s strength lies in translating business needs into operational strategy, seamlessly integrating technologies, and enabling go-to-market teams to perform at scale.

Josh Ren

Director, Revenue Operations, Securiti

Josh is a Revenue Operations professional with a demonstrated history of working in fast paced, high growth companies. I have extensive experience developing scalable processes through the use of automation and technology. Prior to Securiti, Josh held various marketing operations positions at Netskope, Nutanix and Palo Alto Networks.

Joshua Cooper

Global Director of Customer Relationship Management, Candela Medical

Josh Cooper is the Director of Global Customer Relationship Management at Candela Medical, where he leads global lifecycle marketing strategy and drives innovation in automation, analytics, and campaign orchestration across Marketo and Salesforce. With over a decade of experience spanning startups and Fortune 500 companies—including Uber, HelloFresh, and Morgan Stanley—he has built a career at the intersection of technology and customer engagement, specializing in CRM, data-driven strategy, and AI-powered optimization.

Lauren Murray

Sr. Customer Success Manager at Openprise

Lauren is a Senior Customer Success Manager at Openprise with 10+ years of experience in Customer Success, Sales Operations, and Business Consulting. She focuses on building strong customer relationships and delivering solutions that improve data quality and business performance. Collaborative and innovative, Lauren is committed to helping customers achieve their goals.

Megan Crone

Sr. Manager, MarTech Platforms and Integrations, Palo Alto Networks

Megan started with Palo Alto Networks in 2022 and has been working in Marketo for over 10 years. Megan is a 3x Marketo Champion and has a strong passion for marketing operations, clean data, and integrations. In her personal time, Megan enjoys doing yoga, outdoor activities, and traveling.

Mitch Janning

Sr Manager, MOPs (Platform Enablement), Vimeo

Mitch Janning is a seasoned marketing operations professional with extensive experience across various organizations. Currently serving as a Senior Marketing Operations Manager at Vimeo since May 2021, Mitch previously held similar roles at Reflektive, where responsibilities included in-house marketing operations management, large-scale data hygiene initiatives, and lead lifecycle infrastructure development. At Rakuten Ready, Mitch established the Marketing Operations function and integrated Marketo with Salesforce, while earlier roles at Quantcast involved optimizing lead generation and supporting cross-departmental marketing efforts. Mitch's career began in consulting for manufacturing automation, providing a strong technical foundation for subsequent marketing operations roles.

Phuong Pham

Senior Director, Marketing Operations, JumpCloud

Phuong Pham is the Senior Director of Marketing Operations at JumpCloud, bringing over 15 years of expertise in Global Marketing & GTM Operations. He has built and led high-performing teams across several startups, including Cumulus Networks (acquired by Nvidia), Automation Anywhere, BigID, and JumpCloud. Prior to these roles, Phuong gained significant experience in enterprise environments at NetApp and Splunk. Phuong started his career on the agency side for nearly 8 years where he developed his foundational understanding of the Marketing Operations world. His work is centered around driving growth through Data, Operations, Technology, and Strategy, all while fostering a positive and inclusive work culture.

Ryan Nelson

Director, Customer Success, Openprise

Ryan Nelson is the Director of Customer Success at Openprise, specializing in revenue operations with a focus on achieving speed to value and ensuring recurring scalability. His expertise encompasses marketing engagement and demand generation strategies, marketing automation, Salesforce business processes, and comprehensive operational support for revenue-generating functions. Ryan is known for his unwavering commitment to driving holistic success and his adaptability as a forward-thinking professional in the field of revenue operations. His extensive experience enables him to deliver impactful solutions that enhance both efficiency and growth.

Rupal Shah

Data Systems Manager, MNTN

With 15+ years in data governance and 8+ years specializing in Salesforce, Rupal Shah helps organizations turn data into a reliable growth engine. As Data Systems Manager at MNTN, she leads scalable data quality programs that power TAM analysis and drive revenue outcomes. Known for combining analytical expertise with a collaborative approach, Rupal ensures data strategy delivers measurable business impact.

Zach Hoogerland

Senior Director, Marketing Operations & Analytics, Rubrik

Zach is a RevOps leader focused on driving revenue and building scalable GTM strategies. At Rubrik, he partners with executives and leaders across the organization to align strategy with execution, with a focus on infusing best practices and sharing insights to drive growth. His goal is to continuously connect business strategy to reality.

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