How Openprise works

Orchestrate critical processes across your company

How Openprise Works

To see value from your RevTech investments you need the right data to fuel each of your go-to-market initiatives.

But let’s face it: you probably don’t have it.

To fix that, you could cobble together dozens of point solutions in an unmaintainable “Frankentecture.” You could punt the problem offshore knowing quality and SLAs suffer with folks that aren’t any more excited about mind-numbing manual tasks than you are.


Or, you could choose Openprise.

Openprise is a single, no-code platform that combines the best practices, business rules, and data you need to orchestrate hundreds of processes like data cleansing, account scoring, lead routing, attribution, and many more.

The Openprise RevOps Automation Platform

RevOps Automation Process Chart

Openprise unifies data from multiple sources, orchestrates business processes across your tech stack, and delivers GTM-ready data to all your systems.

The Openprise data cleansing and automation engine aggregates, enriches, and transforms data into a usable form from your key systems. Not just sales systems like Salesforce and Dynamics and marketing automation solutions like Marketo, Eloqua, Pardot, and Hubspot, but also from other systems that deliver a true 360-degree view of a customer.

Using that clean data, Openprise automates all the processes currently done manually, or just poorly, by sales and marketing automation platforms, like lead routing and attribution. Openprise offloads all of the resource-intensive processes, like lead and account scoring, that often bring those systems to their knees—restoring performance and usability to these systems.

Tight integration with your marketing and sales systems of record enables Openprise to push both the clean data and the results back to those systems so they can deliver more value. Openprise can also push that information into leading BI and analytics tools for further analysis. You can also easily create custom apps and APIs to.

Openprise can then push that clean data and the results of those processes back to those systems so they can deliver more value. Openprise can also push that information into leading BI and analytics tools for further analysis. You can even create custom apps and APIs with Openprise.

“Whatever data processing you have to do, don’t do it in your CRM. Don’t do it in your marketing automation platform. It’s so much faster, and you can test your theory in Openprise before you deploy it in production.”

— Josh Ren, Director, Marketing Operations, Netskope

Make the strategic RevOps shift

Scale up and simplify your RevTech stack with a single, no-code platform to manage all these processes:

Marketing automation

Sales automation

Learn more about how Openprise works

Find out how to make all your data go-to-market ready

Ready to see a demo?

Data-driven leaders rely on Openprise

See what our customers are saying

Transforming sales and marketing into a cohesive go-to-market team
Building a solid data foundation for better marketing
Rewarding customer success: the 2021 Drivers Awards

This website uses cookies to give you the best experience. Agree by clicking the 'Accept' button.