Newsroom

News Coverage

What Good Data Means for B2B Marketing Strategies

Skyword, Content Standard - Mar 23, 2017

ABM Isn’t Getting the Help It Needs from Third-Party Data

MarTech Series - Mar 22, 2017

Playing The Field: How B2B Firms Buy Data And Email Addresses

MediaPost - Mar 22, 2017

Valentine’s Day Guide to Helping Your CMO Fall in Love with Your Data

Business 2 Community - Feb 12, 2017

Avoiding B2B Marketing’s “Oh Sh*t!” Moments

Business 2 Community - Feb 09, 2017

Interview with Allen Pogorzelski, VP Marketing at Openprise

MarTech Advisor - Feb 03, 2017

Openprise Announces New Data Diagnostic Capability in Openprise Data Automation on the Salesfor...

Cabinet M - Dec 14, 2016

Openprise Announces New Data Diagnostic Capability in Openprise Data Automation on the Salesfor...

Forward Geek - Dec 14, 2016

Openprise Announces New Data Diagnostic Capability in Openprise Data Automation on the Salesfor...

Digital Journal - Dec 14, 2016

How Does Your Use of MarTech Stack Up Against Your Competitors?

The Marketing Scope - Dec 08, 2016

Just How Techy Is Your Marketing Department?

Converge - Nov 22, 2016

10 Ways Data Is Like Water

CMO - Oct 19, 2016

Data-Driven Marketing with CEO of Openprise

The Marketing Scope - Sep 10, 2016

Why High-Quality Data is Critical to Demand Gen Success

The Marketing Scope - Aug 25, 2016

B-to-B Marketers Want Better Data, But Skills Gap Remains

American Marketing Association - Aug 15, 2016

B2B Data Management: Marketers’ Top Goals and Challenges

MarketingProfs - Aug 09, 2016

Why do marketers struggle to do analytics well?

Diginomica - Aug 08, 2016

Long vs. Short Signup Form? The Debate Is Over

The Marketing Scope - Aug 05, 2016

The Data Dichotomy: Important, But Undervalued

MarTech Advisor - Aug 03, 2016

How B2B marketers are using data to win customers

B2B Ecommerce World - Jun 28, 2016

Effective Data Management Ties to ROI [Report]

The Marketing Scope - Jun 21, 2016

Marketing Data Management Skills Seen as Important, Yet Still Undervalued, New State of B2B Mar...

Bulldog Reporter - Jun 21, 2016

Study: B2B data management skills are undervalued

Fierce CMO - Jun 15, 2016

Report: B2B marketers are challenged by data management

Marketing Dive - Jun 15, 2016

60% of B2B Marketers Believe Accuracy is Primary Benefit of Data-Backed Decisions

KoMarketing - Jun 14, 2016

Your Duplicate-Data Problem Has an Evil Twin That Is Much Worse: Duplicate Fields

MarketingProfs - Jun 08, 2016

Marketo announces integrations with Leadspace, Openprise, Vibes

FierceCMO - May 13, 2016

Technical Mojo Is the New Differentiator for Marketing Agencies

Business 2 Community - Mar 02, 2016

Openprise – Data Automation For Marketers

Superb Crew - Mar 01, 2016

3 Ways to Keep Your MarTech Stack Tidy

Marketo - Feb 26, 2016

Marketeers laten geavanceerde mogelijkheden marketing automation onbenut

Emerce - Feb 12, 2016

Study: Data issues are main roadblock to marketing automation adoption

Fierce CMO - Feb 10, 2016

ADOBE SUGGESTS SOME MARKETING EXECS ARE MAKING BAD BETS

Marketing Mag CA - Feb 08, 2016

Four Practical Segmentation Tips for B2B Marketers

MarketingProfs - Feb 01, 2016

Data Management Issues Hampering Marketing Automation Adoption in 2016

KOMarketing - Feb 01, 2016

How to Overcome Data Challenges in Your Marketing Automation

The Marketing Scope - Jan 28, 2016

Classic Data Issues Are Hindering Marketing Automation: New Openprise Study Says Data Managemen...

Bulldog Reporter - Jan 28, 2016

Marketing Automation Success: Why It’s All About The Data

CMO.com Australia - Jan 27, 2016

New Report: Marketing Automation Held Back By Budget, Data Management, And Lack of Time

Marketing Land - Jan 26, 2016

Study: Two-Thirds Of Companies Don’t Use Marketing Automation

DemandGen Report - Jan 25, 2016

How Would Perfect Data Change Your Job?

CMO.com - Jan 15, 2016

Is it Time to Prune Your Lead Database and Improve ROI?

Business 2 Community - Nov 16, 2015

Openprise Gives Marketers Easy(ish) Tool to Manage Their Data

Customer Experience Matrix - Oct 29, 2015

4 Critical Capabilities of A Data-Driven Marketer

Business 2 Community - Oct 24, 2015

10 Ways Data Is Like Water

CMO.com - Oct 19, 2015

6 Quick Tips to Improve Lead Database Quality

Marketo - Oct 09, 2015

Data-Driven Marketing with CEO of Openprise

The Marketing Scope - Sep 10, 2015

Why High-Quality Data is Critical to Demand Gen Success

The Marketing Scope - Aug 25, 2015

Long vs. Short Signup Form? The Debate Is Over

The Marketing Scope - Aug 05, 2015

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