Openprise Agile CDP

Go live faster, stay nimble, and finally get that elusive 360-degree customer view

Everyone wants to better understand their customers, but traditional B2B customer data platforms haven’t helped much. Many take way too long to implement, lack the flexibility to take on new challenges, and they often struggle with unifying data from multiple sources. The world needs a better approach.


That’s why we created the Openprise Agile CDP—the industry’s first B2B CDP built on a data orchestration platform. Openprise Agile CDP helps you to go live faster, respond to new requirements quickly, and get that elusive 360-degree customer view without all the struggles of traditional CDPs.

The Openprise Agile CDP Can Go Live and Deliver Value in 90 Days

Openprise delivers new insights about your customers in 90 days. In this example, Openprise derived job functions based on titles and rolled up leads and contacts into accounts so you can see how your campaigns have engaged key buyer personas.

Unlike other CDPs that can take nine to eighteen months to deliver any value, if at all, Openprise has been optimized with all the best practices, business logic, and data that companies need to start delivering value fast. So you’ll see a faster time to value with lower risk.

You’ll gain new insights in a matter of weeks to produce more effective campaigns that deliver more revenue.

Future-Proof Your CDP Initiative with a Flexible Platform that Lets You Easily Create Targeted, Custom Apps

“One size fits all” doesn’t apply to B2B CDPs. Rather than take a monolithic, “boil the ocean” approach, Openprise lets you quickly create custom apps for each of your teams to address specific challenges, like apps to do advanced segmentation, attribution, upsell and cross-sell, and apps for key verticals.

Only the Openprise Data Orchestration Platform provides all the components you need to:

  • Easily automate new business processes using the Openprise no-code orchestration platform.
  • Package up a business process into an API you can use anywhere.
  • Create web-based UIs and Chrome extensions for your users.

With the Openprise Agile CDP, you’re ready to take on whatever big challenge your company faces next.

You can easily create new apps without any coding. For example, rolling up activity across all your Salesforce leads and contacts into a global view of each of your key accounts.

A 360-Degree Customer View Only Comes with Great Quality Data—Openprise Delivers

Openprise automates processes to improve data quality in all the key systems in your tech stack.

Data quality is in the DNA of all Openprise solutions. Openprise Agile CDP is built on the Openprise Data Orchestration solution, which automates hundreds of processes including:

  • Data cleansing
  • Data enrichment from over 20 vendors in the Openprise Data Marketplace
  • Normalization
  • Dedupe
  • Lead-to-account matching

Openprise Agile CDP includes all the capabilities Openprise has developed over the years to improve data quality in tools like Salesforce, MS Dynamics, Marketo, Eloqua, and Pardot, so you’ll always get the crystal-clear 360-degree view that every marketing and sales team needs.

Ready to see Openprise in action?

Data-Driven Leaders Rely on Openprise

Improve Segmentation, Lead Routing, & Scoring
Get Several Hours of Your Day Back
Make Data a Strength and an Asset

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